Seth Godin is the bestselling author of ten books on topics about marketing, the spread of ideas and managing both customers and employees with respect.  This week, Seth released an e-book, a FREE DOWN-LOADABLE BOOK, that addresses some exciting ideas for the new year. 

Seth Godin's What Matters Now

Why is this important for the construction industry?  Just download the book and find some of the following nuggets of encouragement and advice for the new year:

  • Seth Godin (blogger and speaker): "…the more you give the more you get…"  Seth speaks of the importance of generosity in our lives.
  • Howard Mann (entrepreneur and author): "They do business through personal relationships, by delivering great customer service and it’s working for them."  Howard suggests that you stay connected and build personal relationships, which does not always  mean that you Tweet or blog more.
  • Michael Hyatt (CEO of Thomas Nelson Publishing): "When times are tough, vision is the first casualty. Before conditions can improve, it is the first thing we must recover."  Michael highlights that vision is the lifeblood of any organization.

Are you being generous in your business?  Are you investing in personal relationships?  Do you have the vision that your company needs to get you through these difficult times? 

Some of the most successful construction business owners I know are also some of the most generous people that I know.  Even if they are not blogging, Twittering, or Facebooking, they know how to build personal relationships with their clients.  They also treat their employees well and they have the ability to stand at the helm of their company, encouraging their people through the tough times.  Are you doing the same?